Social Media Strategist

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Social Media Strategist

Location: Gurugram

Salary: Up to ₹60,000/month

Vacancy: 1

Description

Yogirty Media is seeking a highly skilled Social Media Strategist who is passionate about leveraging the power of social media to drive brand growth and engagement. The ideal candidate is creative, analytical, and up-to-date with the latest social media trends and tools to create impactful campaigns that resonate with audiences.

Responsibilities

Develop and execute strategic social media plans tailored to meet client goals and ensure measurable growth across platforms like Instagram, Facebook, LinkedIn, Twitter, and YouTube.
Create engaging, platform-specific content calendars, ensuring consistency with brand tone and visual identity.
Analyze performance metrics across platforms, using tools like Meta Business Suite, Sprout Social, and Hootsuite, to drive data-informed decisions.
Collaborate directly with clients to understand their business objectives and translate them into actionable social media strategies.
Manage paid social campaigns, optimizing ad targeting, budgeting, and creatives to maximize ROI.
Stay ahead of industry trends, algorithm changes, and new features to keep strategies innovative and competitive.
Coordinate with content, design, and video teams to produce creative assets that capture audience attention.
Ensure effective community management by monitoring comments, messages, and audience interactions.
Provide insightful reports that highlight campaign successes and areas for improvement.

Qualifications

Minimum of 4 years of experience in social media strategy, management, or related roles.
Strong understanding of social media algorithms and best practices for each platform.
Proficiency in tools like Meta Business Suite, Sprout Social, Buffer, Canva, and similar software.
Excellent communication and presentation skills, with experience in client servicing.
Data-driven mindset with a knack for translating analytics into actionable insights.
Proven ability to manage multiple projects and deliver quality results under tight deadlines.
Experience in paid social media advertising and campaign optimization.
Familiarity with trends shaping social media in 2025, including short-form video content, AI tools, and creator partnerships.

How to Apply

To apply for this position, please send your resume with the subject line: SM-Strategist [Your Name] to career@yogirtymedia.com.

Yogirty media

Social Media Strategist